PIZZA HUT

For the 2016 Summer Games we positioned the Big Flavor Dipper Pizza as the pizza that could feed the whole team.
We also worked with Marvel Studios to do a branded promo for the blockbuster hit, Captain America: Civil War to promote the $5 Flavor menu.
Proving there’s no reason to fight when there’s something for everyone, for just $5.
And to introduce the Bacon Stuffed Crust Pizza we enlisted SNL funny man, Bobby Moynihan and made a little noise about it on TV.
As part of the effort we also created some behind the scenes scripted digital shorts that were used in social posts for the product launch.

CREDITS
Pete Favat, CCO
Joe Volpicelli, ECD
John Baker, ACD
Chris Jones, ACD

Bacon Stuffed Crust Pizza Team:
Mark Erwin, CD
Ron Schlessinger, CD